Youjia Jin’s collection was inspired by Alice in Wonderland and British Tea Parties, hence the gift of bottled tea and loose tea leaves on every guest’s seat (mine got lost in the chaos of the day, but it looked tasty!). I was expected extravagant colours and OTT dresses, but instead the collection was surprisingly structured. It had a sense of androgeny with a lot of blue and grey tailored pieces. Definitely not what I was expecting, having researched Youjia Jin’s inspirations before hand.
This season the Ones to Watch included Angel Chen, J Moon, Kim Stevenson and Minju Kim. First up was Angel Chin, a chinese label published in fashion magazines such as Vogue and growing a huge following. Her designs are based on her own eccentric character, with tons of colour, clashing patterns and different fabrics. I feel like there were definitely fairytale vibes in this! Definitely not your every day look, but totally creative and so enjoyable to watch.
Next up was the geometric heaven of J Moon – I REALLY loved this collection and it was the most similar to my personal style that I saw whilst at Fashion Week this February. Although J Moon owes her inspirations to trying out new shapes and fabrics, there is just something about this collection which I feel is beautifully retro. It reminded me of the block colour and box shapes of the 1960’s, and is what I would consider to be the most ready to wear of the collections I saw.
Third was Minju Kim’s collection. This collection saw a lot of exaggerated shapes – think extreme curves, oversized dresses and coats, and huge peplums. There was also tons of different textures in this one and each design in the collection was totally different from the last. Another interesting ‘one to watch’… Haha!
After taking everything in, it was back to the press lounge to take everything in and start writing up my blog notes. After a quick chill out and freshen up, I was whisked off by Vita Coco to take some photos with their photographer(s)! We took some fancy Outfit of the Day pictures (which I am hoping to share with you later this week) and some cool polaroid shots outside the Freemasons Hall.
Over all, it was a really exciting but tiring day. Fashion Week always takes it out of me – I used to think it was the journey from Manchester that did it, but it seems all bloggers are in a consensus as to how exhausting it really is. However, I wouldn’t miss it for the world and I thank Vita Coco for sending me along this season. Here’s to many more!
…Oh, and then I left fashion week to get some pizza. I think that says a lot about me as a person!
So kittens, whether you’ve been lucky enough to attend fashion week, or whether you’ve been keeping up to date on Twitter, what shows have you most enjoyed this AW15 season? Leave me a comment below and let me know, I’d love to hear from y’all!
Full time I'm an ambitious Head of Marketing and Communications in the luxury industry. Part time, I'm an enthusiastic British Fashion, Beauty and Lifestyle blogger and YouTuber from Manchester, UK. This blog has been my outlet for the past 7+ years, and as a longstanding, Award-winning blogger I take the most enjoyment from creating content I truly love and believe in. All authentic. Always.