Hey kittens! Hope y’all are having a good week so far and it’s not too boring for ya! However, if there is one thing I love to do when I’m growing a little yawnsome, is to discover a new brand. Now, French Connection isn’t a new brand at all, but it IS new to me, which is why I was delighted to be invited to be part of their From Sketch To Store campaign…
The #sketchtostore event took place one Thursday evening at the Manchester store at the corner of St Ann’s Square – one I’ve passed many times but never ventured into. Why? I don’t know really. Well, I kinda do – at school, it was all the “popular” girls that wore French Connection dresses. You know the type. Bodycon, bandage style, glitter numbers riding way above a decent length. Plus, expensive. Not all my favourite things, but when I was invited down, I thought I’d give the store a second chance.
Once in the store, we were greeted with some Pepsi and coconut cocktails and crisps, and invited to style as many items as we wanted. Cheap and cheerful! Not what I expected of the store – so were their clothes cheap too? Definitely not! I wasn’t surprised to see that most items were way out of my budget for your average wardrobe staples. £150ish for a party dress that you would probably only wear once. Hmm, not my cup of tea.
However, this £150 dress was a lot different to my stereotypical view of the FCUK dress – an orange, floaty, pleaty, maxi number that covered both chest and legs. Bonus. Plus it was in Autumn’s hottest colour, flame orange. Although I could easily see this carrying me through ’til next Summer with bare legs and a floral crown, I went very AW13 and paired it with a chunky belt, bowler handbag, statement necklace and tights and ankle boots. The whole look added up to well into the £400 mark – eek! If only I could have brought it home with me too!
Full time I'm an ambitious Head of Marketing and Communications in the luxury industry. Part time, I'm an enthusiastic British Fashion, Beauty and Lifestyle blogger and YouTuber from Manchester, UK. This blog has been my outlet for the past 7+ years, and as a longstanding, Award-winning blogger I take the most enjoyment from creating content I truly love and believe in. All authentic. Always.